Dersin Kodu | Dersin Adı | Dersin Türü | Year of Study | Yarıyıl | AKTS | İŞL-23-129 | | Seçmeli | 1 | 2 | 6 |
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Level of Course Unit |
Second Cycle |
Objectives of the Course |
It is a course opened to teach basic political marketing information that political parties, those who want to deal with politics, and those who want to do academic studies on political science may need. |
Dersi Veren Öğretim Görevlisi/Görevlileri |
Doç.Dr. Ahmet TAN |
Öğrenme Çıktıları |
1 | To provide students with the basics of political marketing | 2 | To introduce students to the importance of politics and marketing science | 3 | Contributing to the literature on political marketing |
|
Öğrenim Türü |
Daytime Class |
Dersin Ön Koşulu Olan Dersler |
No |
Ders İçin Önerilen Diğer Hususlar |
No |
Course Contents |
To contribute to our democracy culture with political marketing practices by teaching the students the basic principles of political marketing. |
Weekly Detailed Course Contents |
|
1 | Policy and Marketing | | | 2 | Political Marketing Practices in the World | | | 3 | Political Marketing Practices in Turkey | | | 4 | Political Marketing Tools | | | 5 | Political Marketing Tools | | | 6 | Political Marketing Tools | | | 7 | Political Marketing Tools | | | 8 | Midterm Exam | | | 9 | Factors That Determine Political Marketing | | | 10 | Factors That Determine Political Marketing | | | 11 | Factors That Determine Political Marketing | | | 12 | Factors That Determine Political Marketing | | | 13 | Political Marketing and Election Campaigns | | | 14 | Final Exam | | |
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Recommended or Required Reading |
Assoc. Prof. Ahmet TAN, Political Marketing and Democracy, Detay Publishing, 2017
Professor A. Hamdi İSLAMOĞLU, Politics Marketing, Beta Press, 2002.
Professor Ömer ÇAHA, M, GUIDA, Election Campaigns in Turkey, ORION Publications, 2011 |
Planned Learning Activities and Teaching Methods |
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Assessment Methods and Criteria | |
Midterm Examination | 1 | 100 | SUM | 100 | |
Final Examination | 1 | 100 | SUM | 100 | Term (or Year) Learning Activities | 40 | End Of Term (or Year) Learning Activities | 60 | SUM | 100 |
| Language of Instruction | Turkish | Work Placement(s) | No |
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Workload Calculation |
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Midterm Examination | 1 | 1 | 1 |
Final Examination | 1 | 2 | 2 |
Criticising Paper | 5 | 2 | 10 |
Individual Study for Mid term Examination | 6 | 7 | 42 |
Individual Study for Final Examination | 9 | 7 | 63 |
Reading | 10 | 5 | 50 |
|
Contribution of Learning Outcomes to Programme Outcomes |
LO1 | 4 | 4 | 5 | 5 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | LO2 | 4 | 5 | 5 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 4 | 4 | 4 | LO3 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 |
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* Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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Iğdır University, Iğdır / TURKEY • Tel (pbx): +90 476
226 13 14 • e-mail: info@igdir.edu.tr
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