| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | 190500206107 | PUBLIC AND PUBLIC RELATIONS | Elective | 3 | 6 | 3 |
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| Level of Course Unit |
| First Cycle |
| Objectives of the Course |
| In this course; The importance of public institutions' need to announce their structure, operation and decisions by using various channels in order to create a positive perception in the public is explained. The "Public Relations in Public Administration" course reveals the parties of this communication, its meaning, interests and functions, the methods, tools and materials used for this purpose, and the direction of the communication between the parties. |
| Name of Lecturer(s) |
| Dr.Öğr.Üyesi Sinan AKSEKİ |
| Learning Outcomes |
| 1 | Has knowledge about the basic concepts and general operation of the Social Security System. | | 2 | Has basic knowledge of law and professional ethics. | | 3 | Can use information technologies necessary for service delivery. | | 4 | Has the ability to make independent decisions and use initiative | | 5 | Sosyal güvenlik işleyişi hakkında edindiği bilgi ve beceriler doğrultusunda düşüncelerini yazılı ve sözlü olarak iletir. |
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| Mode of Delivery |
| Daytime Class |
| Prerequisites and co-requisities |
| NOT AVAILABLE |
| Recommended Optional Programme Components |
| NOT FOUND. |
| Course Contents |
| The "Public Relations in Public Administration" course reveals the parties of this communication, its meaning, interests and functions, the methods, tools and materials used for this purpose, and the direction of the communication between the parties. |
| Weekly Detailed Course Contents |
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| 1 | The Birth and Development of Public Public Relations | | | | 2 | The Birth and Development of Public Public Relations | | | | 3 | Governance and Public Relations Policies | | | | 4 | Governance and Public Relations Policies | | | | 5 | Information Management in Public Public Relations | | | | 6 | Public Opinion and Agenda Setting in Public Public Relations | | | | 7 | MIDTERM EXAM | | | | 8 | Relations with the Media | | | | 9 | Relations with the Media | | | | 10 | Public Public Relations and Social Media Management | | | | 11 | Public Public Relations and Social Media Management | | | | 12 | Techniques Used in Public Public Relations. | | | | 13 | Problems Emerging in Public Public Relations Practices | | | | 14 | FINAL EXAM | | |
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| Recommended or Required Reading |
| ISTANBUL UNIVERSITY PUBLIC PUBLIC RELATIONS TEXTBOOK |
| Planned Learning Activities and Teaching Methods |
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| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 100 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | NOT FOUND |
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| Workload Calculation |
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| Midterm Examination | 3 | 30 | 90 |
| Final Examination | 1 | 1 | 1 |
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| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | | | 4 | 5 | 5 | 5 | | 5 | 5 | 5 | | LO2 | 4 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | 5 | 5 | 5 | 4 | 5 | 4 | 4 | | | 5 | 5 | 5 | 5 | | 5 | 5 | 4 | | LO3 | 4 | 4 | 5 | 5 | 5 | 5 | 5 | 4 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | | | 5 | 4 | 4 | 4 | | 5 | 4 | 5 | | LO4 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | 5 | 4 | 5 | 4 | 5 | 5 | 4 | 5 | 4 | | | 5 | 4 | 4 | 4 | | 5 | 4 | 5 | | LO5 | 5 | 5 | 5 | 4 | 5 | 5 | 5 | 4 | 5 | 4 | 4 | 4 | 5 | 5 | 5 | 5 | 4 | | | 4 | 4 | 4 | 4 | | 4 | 5 | 5 |
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| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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Iğdır University, Iğdır / TURKEY • Tel (pbx): +90 476
226 13 14 • e-mail: info@igdir.edu.tr
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