Iğdır University Lifelong Learning Programme

Description of Individual Course Units

Course Unit Code	Course Unit Title	Type of Course Unit	Year of Study	Semester	Number of ECTS Credits
9900000203	BUSINESS MANAGEMENT-II	Elective	2	4	5

Level of Course Unit

Short Cycle

Objectives of the Course

To gain skills and knowledge related to the Business management, production, marketing and financial issues.

Name of Lecturer(s)

ÖĞR.GÖR. MURAT YILMAZ

Learning Outcomes

1	To perform the functions of management
2	Managing human resources
3	To manage the production process
4	To manage the marketing activities
5	To manage the financial structure of the business

Mode of Delivery

Daytime Class

Prerequisites and co-requisities

None

Recommended Optional Programme Components

None

Course Contents

Management Functions A. PLANNING CONCEPT B. organizing C. Directing / EXECUTIVE D. COORDINATION (coordinating) E. AUDIT HUMAN RESOURCES MANAGEMENT A. BUSINESS ANALYSIS B. HUMAN RESOURCES PLANNING C. FINDING employee D. employee SELECTION E. ORIENTATION TRAINING F. employee VALUATION G. TRAINING METHODS H. CAREER PLANNING I.job evaluation J. CHARGING PRODUCTION PROCESS MANAGEMENT A. PRODUCTION PLANNING B. Organization of Production C. CAPACITY AND INVENTORY PLANNING MANAGING EFFECTIVE MARKETING A. CHOOSING A TARGET MARKET B. PRODUCT DEVELOPMENT C. PRICING D. Promotion Policies E. DISTRIBUTION POLICY F. CUSTOMER RELATIONS ENTERPRISE FINANCIAL MANAGEMENT A. CONCEPTS OF INCOME AND EXPENSE B. DEBT - RECEIVABLES C. BUSINESS ASSETS D. BUSINESS RESOURCES

Weekly Detailed Course Contents

Week	Theoretical	Practice	Laboratory
1	Planning and organizing.
2	Directing and co-ordination
3	Making Control
4	Ensuring Business Analysis. Human Resources Planning. Finding Employee Candidate
5	Employee Selection Training (Orientation) Education Employee Performance Appraisal
6	Provide employee training Making Career Planning
7	Provide employee training Making Career Planning
8	Business Valuation and pricing
9	Capacity and Inventory Planning
10	To identify the Target Market. Product Development
11	Determining Pricing Policies and promotion policies.
12	To Determine Distribution Policies and manage Customer Relationships
13	Managing Income and Expense Accounts Managing debt and receivables Managing assets
14	Managing Resources

Recommended or Required Reading

Koçel, Tamer, İşletme Yöneticiliği,Beta , İstanbul , 2010 Sabuncuoğlu,Zeynel, Genel İşletme, Furkan Ofset, Bursa, 2008 Şimşek, Şerif, İşletme Bilimlerine Giriş, Eğitim Yayınları, 2008

Planned Learning Activities and Teaching Methods

Assessment Methods and Criteria

Term (or Year) Learning Activities	Quantity	Weight
Midterm Examination	1	100
SUM		100
End Of Term (or Year) Learning Activities	Quantity	Weight
Final Examination	1	100
SUM		100
Term (or Year) Learning Activities		40
End Of Term (or Year) Learning Activities		60
SUM		100

Language of Instruction

Turkish

Work Placement(s)

None

Workload Calculation

Activities	Number	Time (hours)	Total Work Load (hours)
Midterm Examination	1	1	1
Final Examination	1	1	1
Attending Lectures	14	3	42
Self Study	14	3	42
Individual Study for Mid term Examination	1	15	15
Individual Study for Final Examination	1	25	25
Homework	1	10	10
TOTAL WORKLOAD (hours)			136

Contribution of Learning Outcomes to Programme Outcomes

	PO 1	PO 2	PO 3	PO 4	PO 5	PO 6	PO 7	PO 8	PO 9	PO 10	PO 11
LO1			1				1	2
LO2			1				1	2
LO3			1				1	2
LO4			1				1	2
LO5			1				1	2

* Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High