Description of Individual Course Units
Course Unit CodeCourse Unit TitleType of Course UnitYear of StudySemesterNumber of ECTS Credits
190500301105BUSINESS COMMUNICATIONCompulsory114
Level of Course Unit
First Cycle
Objectives of the Course
Understanding the importance of commercial communication and communication process, understanding the effects of perception, persuasion and empathy in the communication process, gaining interpersonal communication skills, developing effective communication strategies in organizational and commercial relations, to learn topics in the office such as communication, writing, paperwork, filing etc.
Name of Lecturer(s)
Dr. Öğr. Üyesi Turgay OYMAN
Learning Outcomes
1Ability to define basic concepts in communication and communication
2To be able to describe the communication process and its features
3Ability to define types of communication
4Ability to identify communication barriers and disinformation
Mode of Delivery
Daytime Class
Prerequisites and co-requisities
N/A
Recommended Optional Programme Components
N/A
Course Contents
Basic concepts of Communication and Commercial Communication, types of communication, effective communication, effective listening, communication barriers and solutions, empathetic communication, conflict management.
Weekly Detailed Course Contents
WeekTheoreticalPracticeLaboratory
1Basic concepts in communication and communicationN/AN/A
2Communication process and featuresN/AN/A
3Types of communicationN/AN/A
4Communication barriers and disinformationN/AN/A
5Oral communication, speaking and listening skills, Presentation knowledgeN/AN/A
6N/AN/A
7Organizational CommunicationN/AN/A
8MidtermN/AN/A
9Organizational communicationN/AN/A
10persuasive communicationN/AN/A
11empathic communicationN/AN/A
12Communication and ConflictN/AN/A
13conflict managementN/AN/A
14An overviewN/AN/A
15final examinationN/AN/A
Recommended or Required Reading
Olgun Irmak Çetin: Ticari İletişim
Planned Learning Activities and Teaching Methods
Assessment Methods and Criteria
Term (or Year) Learning ActivitiesQuantityWeight
Midterm Examination1100
SUM100
End Of Term (or Year) Learning ActivitiesQuantityWeight
Final Examination1100
SUM100
Term (or Year) Learning Activities40
End Of Term (or Year) Learning Activities60
SUM100
Language of Instruction
Turkish
Work Placement(s)
N/A
Workload Calculation
ActivitiesNumberTime (hours)Total Work Load (hours)
Midterm Examination111
Final Examination111
Attending Lectures14342
Individual Study for Mid term Examination14040
Individual Study for Final Examination15050
TOTAL WORKLOAD (hours)134
Contribution of Learning Outcomes to Programme Outcomes
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1
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11
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14
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19
PO
20
LO155455444445554443344
LO254545544455553434333
LO354445554545543344534
LO454354545454543435443
* Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High
 
Iğdır University, Iğdır / TURKEY • Tel (pbx): +90 476 226 13 14 • e-mail: info@igdir.edu.tr