| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | 230500201104 | VISUAL COMMUNICATION | Compulsory | 1 | 1 | 3 |
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| Level of Course Unit |
| First Cycle |
| Objectives of the Course |
| Students taking this course:
It is expected to be able to use large-scale application tools such as product branding and service design in media such as advertising, cinema, TV, new media and art. |
| Name of Lecturer(s) |
| Öğr. Gör. Turgay KARATAŞ |
| Learning Outcomes |
| 1 | Knowing the studio and photography equipment required for Visual Communication Design products and establishing basic light and composition rules from a conceptual perspective. | | 2 | To be able to apply briefs and concepts by learning production processes according to design principles. | | 3 | Working with people who produce in the fields of Advertising, TV, Cinema and Art. | | 4 | Having the ability to apply Visual Communication Design in the production phase. | | 5 | Developing the ability to follow the project, application and production processes of a product. |
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| Mode of Delivery |
| Daytime Class |
| Prerequisites and co-requisities |
| None |
| Recommended Optional Programme Components |
| None |
| Course Contents |
| The course includes projects that include sketching, shooting and post-shooting applications for the design and production of visual materials based on research, ideas and concepts appropriate to the project and its medium. |
| Weekly Detailed Course Contents |
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| 1 | Explanations on the course program. | Project, Presentation. | Computer Lab. | | 2 | Project 1: Understanding the brief and preparing sketches. | Project. | Computer Lab. | | 3 | Concept creation and visualization. | Application Study, Draft Drawings. | Computer Lab. | | 4 | Evaluation. Giving a brief for Project 2. | None. | Classroom. | | 5 | 2. Project Corporate Identity. | Design Sketches. | Computer Lab. | | 6 | Evaluation. Giving a brief for Project 3. | None. | Classroom. | | 7 | Project 3: Organic Product Promotion. | Design Sketches. | Classroom. | | 8 | Evaluation. Giving a brief for Project 4. | None | Classroom | | 9 | 4. Project: Pictogram Design. | Application Sketches. | Computer Lab. | | 10 | Evaluation. Giving a brief for Project 5. | None | Classroom. | | 11 | Project 5: Poster Design. | Application Sketches and Design. | Classroom. | | 12 | Evaluation. Giving a brief for Project 6. | None. | Classroom. | | 13 | Final Project: Comprehensive and large-scale design on a concept. | Computer drawings. | Computer Lab. | | 14 | Evaluation. Evaluation and Interpretation of the Final Versions of the Studies. | None. | Classroom. |
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| Recommended or Required Reading |
| Course presentations, Applications and Critics
Monitoring of national and international written, visual and interactive media. |
| Planned Learning Activities and Teaching Methods |
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| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 100 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | | Work Placement(s) | | None |
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| Workload Calculation |
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| Midterm Examination | 1 | 1 | 1 |
| Final Examination | 1 | 1 | 1 |
| Project Preparation | 1 | 30 | 30 |
| Self Study | 14 | 2 | 28 |
| Individual Study for Final Examination | 14 | 2 | 28 |
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| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 4 | 5 | 4 | 4 | 5 | 4 | 5 | 5 | 5 | 4 | 4 | 4 | 4 | 3 | 3 | 4 | 4 | 4 | 3 | 3 | 3 | 3 | 4 | 4 | 4 | 3 | 3 | | LO2 | 3 | 3 | 3 | 3 | 2 | 2 | 5 | 5 | 5 | 4 | 4 | 4 | 4 | 5 | 4 | 5 | 5 | 5 | 4 | 4 | 4 | 5 | 4 | 5 | 4 | 5 | 4 | | LO3 | 5 | 5 | 5 | 4 | 4 | 4 | 3 | 3 | 3 | 3 | 3 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 3 | 3 | 3 | 4 | 4 | 4 | | LO4 | 4 | 4 | 4 | 4 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 3 | 3 | 3 | 3 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 5 | 5 | | LO5 | 5 | 5 | 5 | 5 | 5 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 3 | 4 | 3 | 4 | 5 | 3 | 3 | 4 |
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| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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Iğdır University, Iğdır / TURKEY • Tel (pbx): +90 476
226 13 14 • e-mail: info@igdir.edu.tr
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