| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | 190400706101 | AIRLINE MANAGEMENT | Compulsory | 3 | 6 | 5 |
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| Level of Course Unit |
| First Cycle |
| Objectives of the Course |
| The purpose of this lecture is to give information about the details of airline management. The concepts that related with airway transportation and management will be mentioned comprehensively. Civil aviation regulations and liberalisation trends in Turkey and the world will be mentioned.
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| Name of Lecturer(s) |
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| Learning Outcomes |
| 1 | explain fundamental management concepts
explains fundamental management concepts
explains strategic management
explains Porter’s 5 Forces Models
applies fundamentals of strategic management to airlines | | 2 | explain fundamentals of air transportation
explains civil aviation system
defines air transportation and explains it with the system approach
explains the differences between general aviation and airline business | | 3 | explain fundamentals of air transport service and airlines
explains airline market, characteristics of air transport service and the processes of it
3.2. describe the components of air transport service
explains the supply - demand and the characteristics of the airline industry
defines and categorize airlines, defines the customers and functional departments of airlines
explains the air cargo carriers
applies Porter’s 5 Forces Models to airlines
explains the factors affecting the development of airline industry
explains and debates the effects of the national and international economic regulations on airline management | | 4 | explain different types of networks used by airlines
defines different types of networks
questions the advantages and disadvantages of networks | | 5 | explain network carriers and airline alliances
describes the characteristics of network carriers
explains and questions the necessity of being a network carrier
explains the strategic airline alliances in details | | 6 | explain the key performance indicators of airlines
lists the KPIs and defines them
relates the KPI with each other’s
calculates the performance | | 7 | explain the cost structure of airlines and analyze them
explains the revenues and costs of the airlines
analyze the factors affecting the costs and the revenues of airlines
relates the costs and revenues of the airlines |
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| Mode of Delivery |
| Daytime Class |
| Prerequisites and co-requisities |
| - |
| Recommended Optional Programme Components |
| - |
| Course Contents |
| It includes analysis of the structures of interactive departments in order to evaluate airport management models and services. It aims to provide detailed information on airport management processes. |
| Weekly Detailed Course Contents |
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| 1 | Fundamentals of Management ; Fundamentals of Strategic Management
| - | - | | 2 | Fundamentals of Strategic Management
| - | - | | 3 | System Approach on Air Transportation ; Principles of Air Transportation Service
| - | - | | 4 | Principles of Air Transportation Service
| - | - | | 5 | Airlines and Strategic Positioning of Airlines
| - | - | | 6 | Airlines and Strategic Positioning of Airlines ; Characteristics of Airline Industry ; Economic Regulations on Airline Industry
| - | - | | 7 | Economic Regulations on Airline Industry Deregulation and Liberalization
| - | - | | 8 | Airline Networks
| - | - | | 9 | Airline Networks
| - | - | | 10 | Key Performance Indicators
| - | - | | 11 | Cost Structure of Airlines
| - | - | | 12 | Cost Structure of Airlines ; Network Carriers
| - | - | | 13 | Cost Structure of Airlines ; Network Carriers
| - | - | | 14 | Strategic Airline Alliances
| - | - |
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| Recommended or Required Reading |
| Belobaba, P. (2009). Peter Belobaba, Amadeo Odoni ve Cynthia Barnhart (Ed.). The Global Airline Industry. West Sussex: Wiley.Burghouwt, G. (2007). Airline Network Development in Europe and its Implications for Airport Planning. Aldershot: Ashgate.GEREDE Ender (2010). The Evolution of Turkish Air Transport Industry Significant Developments and the Impacts of 1983 Liberalization. Yönetim ve Ekonomi, 17(2), 63-91.GEREDE Ender (2016). E. Gerede ve A.E. Demirci (Ed.), Havayolu Yönetimi. Eskişehir: T.C. Anadolu Üniversitesi Yayınları.GEREDE Ender (2011). Türkiye deki Havayolu Taşımacılığına İlişkin Ekonomik Düzenlemelerin Havayolu İşletmelerine Etkisinin Değerlendirilmesi. Celal Bayar Üniversitesi Sosyal Bilimler Dergisi, 9(2), 505-537.GEREDE Ender (2011). Türkiye’nin İkili Havayolu Taşımacılığı Anlaşmalarının Havayolu Yönetimine Etkileri Açısından Değerlendirilmesine Yönelik Bir Ölçek Önerisi. Anadolu Üniversitesi Sosyal Bilimler Dergisi, 11(3), 29-50.Gerede Ender (2012). Avrupa Birligi’ne Tam Üyelik Sürecinde Türkiye Avrupa Birliği Havayolu Pazarındaki Ekonomik Düzenlemelerin Havayolu Yönetimine Etkisi Açısından İncelenmesi. Akdeniz Üniversitesi IIBF Dergisi, 11(23), 102-134.GEREDE Ender (2016). A study on the possible effects of horizontal agreements between airlines registered in Turkey: A Managerial Perspective. Elektronik Sosyal Bilimler Dergisi, 15(56), 120-140. Doi: http://dx.doi.org/10.17755/esosder.16441Gerede, Add to Citavi project by DOI E. (2015), Ender Gerede (Ed.). Havayolu Taşımacılığı ve Ekonomik Düzenlemeler: Teori ve Türkiye Uygulaması, Ankara: Sivil Havacılık Genel Müdürlüğü Yayınları.Gerede, Ender. (2011). Türkiye’nin İkili Havayolu Taşımacılığı Anlaşmalarının Havayolu Yönetimine Etkileri Açısından Değerlendirilmesine Yönelik Bir Ölçek Önerisi. Anadolu Üniversitesi Sosyal Bilimler Dergisi, 11 (3), 29-50.Gerede, Ender. (2012). Avrupa Birliği’ne Tam Üyelik Sürecinde Türkiye - Avrupa Birliği Havayolu Pazarındaki Ekonomik Düzenlemelerin Havayolu Yönetimine Etkisi Açısından İncelenmesi. Akdeniz Üniversitesi İİBF Dergisi, 11 (23), 102-134.Holloway, S. (2008).Straight and Level: Practical Airline Economics. Aldershot: Ashgate.ORHAN GAMZE, GEREDE ENDER (2013). A Study of the Strategic Responses of Turkish Airline Companies to the Deregulation in Turkey. Journal of Management Research, 5(4), 34-63., Doi: 10.5296/jmr.v5i4.4201.Wensveen, Add to Citavi project by DOI J.G. (2007). Air Transportation: A Management Perspective. Aldershot: Ashgate.YASAR MEHMET, GEREDE ENDER (2018). Türkiye Havayolu İç Hat Şehir Çiftlerindeki Pazar Yapılarının Piyasa Yoğunlaşması Ölçütleri İle Belirlenmesi. Yönetim ve Ekonomi: Celal Bayar Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 25(1), 171-197., Doi: 10.18657/yonveek.332119 |
| Planned Learning Activities and Teaching Methods |
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| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 100 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | - |
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| Workload Calculation |
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| Midterm Examination | 1 | 1 | 1 |
| Final Examination | 1 | 1 | 1 |
| Attending Lectures | 1 | 20 | 20 |
| Individual Study for Mid term Examination | 4 | 10 | 40 |
| Individual Study for Final Examination | 8 | 10 | 80 |
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| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 5 | | LO2 | 5 | | LO3 | 4 | | LO4 | 5 | | LO5 | 5 | | LO6 | 4 | | LO7 | 4 |
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| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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Iğdır University, Iğdır / TURKEY • Tel (pbx): +90 476
226 13 14 • e-mail: info@igdir.edu.tr
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