Description of Individual Course Units
Course Unit CodeCourse Unit TitleType of Course UnitYear of StudySemesterNumber of ECTS Credits
9900001037COMMUNICATIONElective112
Level of Course Unit
Short Cycle
Objectives of the Course
With this course students will learn to select the most appropriate type of communication according to their customers while carrying out marketing activities, effective use of Turkish in communication with Turkish people and communicate by taking into account the organizational structure of this process, intra-organizational communication system.
Name of Lecturer(s)
Öğr.Gör.Hakan IRAK
Learning Outcomes
1To choose the type of communication appropriate for purpose.
2To communicate verbally
3To communicate in writing
4To communicate Non-verbally
5Effective use of Turkish
6To write Turkish language efficiently
7To provide formal communication within the organization
8To provide non-formal communication within the organization
9To communicate outside of the organization
10The effective and efficient use of Communication
Mode of Delivery
Evening Education
Prerequisites and co-requisities
None
Recommended Optional Programme Components
None
Course Contents
1.Using Types of communication a.To choose suitable type of communication according to characteristics of the business and customer. b.To communicate verbally with using appropriate expressions according to customer or staff . c.To communicate in written with using appropriate format and content according to customer or staff. d.Non-verbal communication according to socio-cultural characteristics of the customer or the staff. 2.Effective use of Turkish a.To talk Turkish effectively with the rules of diction. b.To write Turkish effectively according to rules of Turkish Language Institution Spelling. 3.Organizational communication a.To make formal contact effectively according to organizational structure and communication system. b.To make non-formal contact effectively according to organizational culture within the organization. c.To make contact outside the organization effectively with people and institutions outside the organization according to properties of these individuals and institutions d.To use communication tools effectively and efficiently according to the characteristics of the target group .
Weekly Detailed Course Contents
WeekTheoreticalPracticeLaboratory
1To select the type of communication according to purpose
2Oral communication
3Written communication
4Written communication
5Non-verbal communication
6Non-verbal communication
7Effective use of Turkish
8Effective use of Turkish
9Write Turkish effectively
10To provide Formal communication within the organization
11To provide Non-formal communication within the organization
12To provide Non-formal communication within the organization
13To communicate outside the organization
14Effective and efficient use of communication
Recommended or Required Reading
GENEL İLETİŞİM .ERKAN AKGÖZ, DR.MURAT SEZGİN
Planned Learning Activities and Teaching Methods
Assessment Methods and Criteria
Term (or Year) Learning ActivitiesQuantityWeight
Midterm Examination1100
SUM100
End Of Term (or Year) Learning ActivitiesQuantityWeight
Final Examination1100
SUM100
Term (or Year) Learning Activities40
End Of Term (or Year) Learning Activities60
SUM100
Language of Instruction
Turkish
Work Placement(s)
None
Workload Calculation
ActivitiesNumberTime (hours)Total Work Load (hours)
Midterm Examination111
Final Examination111
Attending Lectures14228
Self Study14114
Individual Study for Mid term Examination188
Individual Study for Final Examination188
TOTAL WORKLOAD (hours)60
Contribution of Learning Outcomes to Programme Outcomes
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12
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13
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14
PO
15
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* Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High
 
Iğdır University, Iğdır / TURKEY • Tel (pbx): +90 476 226 13 14 • e-mail: info@igdir.edu.tr