| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | 214401301110 | COMMUNICATION | Elective | 1 | 1 | 2 |
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| Level of Course Unit |
| Short Cycle |
| Objectives of the Course |
| Gaining the ability to create healthy communication by questioning and realizing one's self and his environment, to communicate effectively by learning communication types and the concept of mass communication, and to comprehend the importance of media literacy |
| Name of Lecturer(s) |
| Öğr. Gör. Burak İLİ |
| Learning Outcomes |
| 1 | Understanding the importance of the concept of communication | | 2 | Learning communication processes | | 3 | Communicate effectively by exploring the types of communication | | 4 | Learning the concept of mass communication and mass media tools | | 5 | Understanding the importance of media literacy |
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| Mode of Delivery |
| Daytime Class |
| Prerequisites and co-requisities |
| None |
| Recommended Optional Programme Components |
| None |
| Course Contents |
| 1.Using Types of communication a.To choose suitable type of communication according to characteristics of the business and customer. b.To communicate verbally with using appropriate expressions according to customer or staff . c.To communicate in written with using appropriate format and content according to customer or staff. d.Non-verbal communication according to socio-cultural characteristics of the customer or the staff. 2.Effective use of Turkish a.To talk Turkish effectively with the rules of diction. b.To write Turkish effectively according to rules of Turkish Language Institution Spelling. 3.Organizational communication a.To make formal contact effectively according to organizational structure and communication system. b.To make non-formal contact effectively according to organizational culture within the organization. c.To make contact outside the organization effectively with people and institutions outside the organization according to properties of these individuals and institutions d.To use communication tools effectively and efficiently according to the characteristics of the target group . |
| Weekly Detailed Course Contents |
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| 1 | Basic concepts in communication and communication | | | | 2 | Communication process and features | | | | 3 | Types of communication | | | | 4 | Communication barriers | | | | 5 | Nonverbal communication (body language) | | | | 6 | Oral communication, speaking and listening skills | | | | 7 | Midterm | | | | 8 | Basic communication models | | | | 9 | Organizational communication | | | | 10 | Definition and importance of mass communication | | | | 11 | Mass media | | | | 12 | Media literacy | | | | 13 | Communication and political economy | | | | 14 | End of Year Exam | | |
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| Recommended or Required Reading |
| 1 – Aziz, A, (2008) İletişime Giriş, İstanbul, Aksu Yayınları.
2 – Yaylagül, L. (2008), Kitle İletişim Kuramları Egemen ve Eleştirel Yaklaşımlar, Ankara, Dipnot Yayınları
3 – John Fiske, İletişim Çalışmalarına Giriş, Çev., Süleyman İrvan, Ankara, Ark Yay., 1996
4 - Güngör, N, (2011) İletişime Giriş, Ankara, Siyasal Kitapevi.
5 - http://auzefkitap.istanbul.edu.tr/kitap/kok/iletisimbilimiau212.pdf |
| Planned Learning Activities and Teaching Methods |
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| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 40 | | Project Preparation | 1 | 60 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | None |
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| Workload Calculation |
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| Midterm Examination | 1 | 1 | 1 |
| Final Examination | 1 | 1 | 1 |
| Attending Lectures | 14 | 2 | 28 |
| Project Preparation | 1 | 14 | 14 |
| Self Study | 6 | 2 | 12 |
| Individual Study for Mid term Examination | 1 | 2 | 2 |
| Individual Study for Final Examination | 1 | 2 | 2 |
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| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 1 | 4 | 4 | 2 | 5 | 4 | 5 | 3 | 3 | 4 | 4 | 2 | 2 | 1 | 1 | | LO2 | 1 | 4 | 4 | 2 | 5 | 4 | 5 | 4 | 3 | 4 | 4 | 2 | 2 | 1 | 1 | | LO3 | 1 | 4 | 4 | 2 | 5 | 4 | 5 | 4 | 5 | 4 | 4 | 4 | 2 | 1 | 1 | | LO4 | 1 | 4 | 4 | 2 | 5 | 5 | 5 | 4 | 5 | 4 | 4 | 4 | 2 | 1 | 1 | | LO5 | 1 | 3 | 3 | 3 | 3 | 5 | 5 | 5 | 3 | 4 | 4 | 2 | 2 | 1 | 1 |
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| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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Iğdır University, Iğdır / TURKEY • Tel (pbx): +90 476
226 13 14 • e-mail: info@igdir.edu.tr
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