Iğdır University Lifelong Learning Programme

Description of Individual Course Units

Course Unit Code	Course Unit Title	Type of Course Unit	Year of Study	Semester	Number of ECTS Credits
190500205102	COMMUNICATION THEORIES -I	Compulsory	3	5	4

Level of Course Unit

First Cycle

Objectives of the Course

This course explains the historical change of mass communication and mass communication theories, and the relationship of this change with economic, political, social, political, cultural and technological variables. Examining different theoretical orientations with their intellectual foundations, the course embodies the theoretical bodies with various research sections. By comparing different theories with each other, the relationship between mass communication and society is tried to be explained as multi-layered.

Name of Lecturer(s)

Dr.Hakan Irak

Learning Outcomes

1	To understand the historical development of mass communication theories and their relationship with different variables.
2	To comprehend the structure of mass communication theories and to use these theories in research.
3	To apply the findings of mass communication theory and research in the field of application.
4	Distinguish the function of mass media in social life.

Mode of Delivery

Daytime Class

Prerequisites and co-requisities

NONE

Recommended Optional Programme Components

NONE

Course Contents

Defines the communication tools and functions that emerged with the modern society. Theories and approaches developed in this direction are discussed by comparing the mainstream and critical orientations, based on a political-historical-economic-social background.

Weekly Detailed Course Contents

Week	Theoretical	Practice	Laboratory
1	Introduction to the Course: Transfer of the course, basic concepts and topics.
2	Social Science, Communication Sciences and Research
3	Mass Communication and Modern Society: The Emergence of the Masses, Mass Society and Fear of the Masses
4	Strong Effects Assumption
5	Mass Communication and Propaganda
6	Normative Communication Theories
7	Limited Effects Paradigm
8	Midterm
9	Mid-Range Theories and Functionalism
10	(Active) Audience Studies 1
11	Critical Theories 1: Culture Based Theories
12	Critical Theories 2: Political Economy of the Media
13	general evaluation
14	FINAL EXAM

Recommended or Required Reading

Baran, S. Davis, D. K. (2011). Mass Communication Theory: Foundations, Ferment, and Future, Boston: Wadsworth.

Planned Learning Activities and Teaching Methods

Assessment Methods and Criteria

Term (or Year) Learning Activities	Quantity	Weight
Midterm Examination	1	90
Individual Study for Final Examination	1	10
SUM		100
End Of Term (or Year) Learning Activities	Quantity	Weight
Final Examination	1	80
Project Presentation	1	20
SUM		100
Term (or Year) Learning Activities		40
End Of Term (or Year) Learning Activities		60
SUM		100

Language of Instruction

Turkish

Work Placement(s)

NONE

Workload Calculation

Activities	Number	Time (hours)	Total Work Load (hours)
Midterm Examination	1	30	30
Final Examination	1	50	50
Project Presentation	1	20	20
Individual Study for Final Examination	1	10	10
TOTAL WORKLOAD (hours)			110

Contribution of Learning Outcomes to Programme Outcomes

	PO 1	PO 2	PO 3	PO 4	PO 5	PO 6	PO 7	PO 8	PO 9	PO 10	PO 11	PO 12	PO 13	PO 14	PO 15	PO 16	PO 17	PO 18	PO 19	PO 20	PO 21	PO 22	PO 23	PO 24	PO 25	PO 26	PO 27
LO1	4	4	4	4	4	4	5	4	4	4	4	4	4	4	5	5	4			5	4	4	4		4	4	3
LO2	4	5	4	4	4	4	4	5	4	5	4	5	5	4	4	4	3			4	5	4	4		4	5	5
LO3	4	5	4	5	4	5	4	4	4	5	4	4	4	4	4	4	4			4	5	4	4		5	4	4
LO4	4	3	4	4	4	4	4	4	4	4	4	4	4	4	4	4	4			4	4	4	4		4	4	5

* Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High